The Dark Side Of Success (and A Silver Lining!)

timshurr • April 11, 2023

You are an ambitious professional, small business owner, or goal-oriented achiever, right?

And YET, what if:

You still feel like you’re not as far along in life as you know you should be by now? 

And, maybe it also seems like, 

Even though you’ve never shied away from hard work ever;

Always invested in yourself & dreams (i.e., paid your dues); and

Made the tough decisions (and made the even tougher sacrifices because running into the fire is simply how you’re wired.)

However, when it comes to making those big, meaningful dreams come true? Well, that’s an entirely different story, is it not?

It’s like you got hit with the unworthy stick?

Because you can’t seem to outrun those deep-seated insecurities, no matter what you try or do?

You might also think you’re alone in this.

Like it’s just you, but after 35 years (and my work with clients in over 15,000+ individual sessions), I can tell you with absolute certainty…

You’d be stunned to discover that the majority of success-driven people (especially the ones you think have it all figured out), struggle daily with those same feelings of anxiety, self-doubt, and imposter syndrome because they feel unworthy deep inside, too.

Most of us have dreamt of living the good life one day, haven’t we?

I’m sure you want more than to  only  dream about having a successful career that makes the meaningful impact you know you’re supposed to (and are called to) have, right?

And the promise of being able to leverage automated systems to deliver the results you want, with predictable certainty, would be a dream come true,  yes?

You want the time freedom to enjoy the fruits of all your sacrifice, devotion, and work without worry.

And, yet, there are so many obstacles, aren’t there? 

Why is nobody talking about the dark side of success or teaching Coaches & Consultants (people-leaders) to regain control of our freedom and independence?

Why does being an entrepreneur have to equal working 24/7, continually having the pressure to figure things out on your own, and wrestling with self-doubt, procrastination, time pressure, money pressure, and confusion about what to do next?

It’s gut-wrenching when gifted people who have an intense desire to make the world a better place feel like  they aren’t progressing towards their goals regardless of how hard they work  or contribute.

There’s also a myth that you always have to present a “positive attitude” and never show weakness, even to your family.

Said differently:  Fake it till you make it!

Otherwise, it will cripple your business (or so “they” say).

“Clients will lose faith in you unless you always appear to have it all together.”

This creates tremendous stress and anxiety that must be shoved down, so it doesn’t prevent you from pushing forward.

What do ambitious, success-minded people do in that situation? 

What we always do: 

We seek out a magical marketing plan, an automated sales tool (since most practitioners don’t like selling), a new funnel-building software, or a coach/partner who will come in and save the day!

Or, we drive ourselves into the ground working 15-hour days, 7 days a week, never taking breaks, always on someone else’s schedule (emails, clients, business deadlines)…

We even feel guilty watching a 90-minute movie or celebrating a holiday with family because we should be getting more stuff done for strangers we don’t even know.

We are so devoted and dedicated that our health, happiness, family time, and mental health are sacrificed so we can get one more item checked off the never-ending  To-Do  list. 

Why? 

Because if it doesn’t get done, we might miss out on that life-changing opportunity, everything will fall apart,  or the ultimate payoff for all the sacrifice will never occur .

Also because we’ve been taught that this is what it takes to succeed. 

“Never give up… 

“Never surrender, never quit…no matter the cost!”

After years of chasing dreams and seeking out the newest sales, marketing, or social media strategy to make all my dreams come true, I realized this was keeping me from getting what I wanted. 

I just couldn’t see it at the time. 

A few entrepreneurs were living a fulfilling life without killing themselves or sacrificing their families for fame and fortune.

Seth Godin, for example, personally told me he doesn’t even use social media and has made a great living doing what he loves.

There is a different way to play this game where you can have the money, time freedom, quality experiences with your family, and the space to care for yourself.

Luckily, as you may not realize until now, this is exactly what my  One Belief Away™Method Certification  and  OBA Practice Amplifier™  projects are dedicated to doing for Coaches & Consultants in the personal and professional development space.

As you may already know, I’ve been a business owner for 28 years.

Through hard work and lots of coaching, I have built and run one of the country’s top Hypnosis coaching practices. 

During that time, my entrepreneurial brain kicked in. Through trial and error, I figured out how to develop multiple streams of income, like:

  • Operating a Hypnotism school;
  • Becoming an award-winning motivational speaker;
  • Being a top corporate leadership trainer;
  • Writing bestselling books as an author;
  • Interviewing industry icons as a podcast host;
  • Developing into a TV personality;
  • A publisher of online training programs;
  • Launching popular virtual Summits;
  • Winning multiple industry awards for my contributions and;
  • A whole bunch of other exciting collaborations, too.

You’re probably more than familiar with the routine, right? Do whatever it takes and see what sticks.

I once asked Dr. Joe Vitale what he did to become so successful. He said, “I did EVERYTHING!”

Anyway, it’s certainly been a privilege to help thousands of people attain goals, make impossible dreams come true, and experience a more profound sense of self-love, acceptance, and confidence.

Many of my best clients are also entrepreneurs who serve the world as life coaches, hypnotists, healers, business strategists, marketing experts, speakers, authors, wellness experts, small business owners, and more.

Although they came in for different reasons, the problems (and solutions) were always the same. 

They were struggling in their business because of holding back, procrastination, self-doubt, feeling like a fraud, lack of focus or clarity, overwhelm, and high anxiety.

Other clients had attained a high level of material success. 

Still, they struggled with trusting others, achieving work/life balance, chasing approval, communicating with honesty, turning to pot/alcohol/sugar to cope, breaking lifelong bad habits, and trying to avoid a divorce.

You can see where material success, happiness, or inner peace always breaks apart, right?

It all comes down to our mind’s OS (Operating System).

And more importantly, beginning to see the mental malware that’s unknowingly been downright attacking most (if not all) of the upgrades we’ve made to our mindset over the years.

Because it’s only after you  begin to see the malware  that you’ll be able to start the removal process.

However, all mental malware infects us at the  unconscious level.

The problem here is obvious, then, right? 

If it’s UNCONSCIOUS, how will you ever know the root issue and resolve it?

That’s when you hear people say, “I’ve been doing the work for fifteen years but still feel like I haven’t gotten deep enough to the real issues.”

Well, here’s the thing: In the beginning, it’s damn near impossible to see it in yourself, BUT it’s rather easy to see it in others.

In fact, once I show you how to spot it, you’ll probably start recognizing it in yourself and seeing it in others almost automatically.

And that’s why starting tomorrow, I’m going to share a few case studies from my client files so you can get a feel for how to begin to evaluate if there’s any mental malware mutating away in your unconscious.

Now, although I won’t use their real names (to maintain confidentiality), the stories and struggles you’ll get to see are very real.

Chances are good that you will be able to relate to the issues my clients were going through (heck, I could personally relate to almost everything they faced).

So if you feel like one or more of these stories fits and  describes you to a tee , don’t be surprised. 

This is the dark side of being an entrepreneur. 

Yet, when you learn what happened as a result of them going through my One Belief Away™Method to find their solutions, you’ll realize the rewards are nothing short of miraculous.

We’ll kick things off tomorrow, where you’ll meet, John.

John is a successful business coach whose mental malware infected him at the age of 10. And little did he know, it was severely holding him back from taking his business to the heights he wanted.

And, strangely enough, you’ll discover how the same malware also almost destroyed his 30-year marriage.

See, it almost always controls every area of your life.

Yet, that’s the best news! Why? Because by cleansing the malware from one area of John’s mind, he was able to regain his freedom across the board.

Plus, you will find the speed at which he did so was staggering. 

More on that tomorrow.

Tim  (Making the Unconscious Conscious)  Shurr

PS. Let all this soak in overnight (and for goodness’ sake, please get yourself to th e Practice Accelerator Master Class, even if you’ve already attended one, because you’ll pick up something new each time!)

This is your homework for today.

Please be a  DOER !

Let’s go…

By Tim Shurr September 23, 2025
The difference between winning and losing in sports often comes down to more than physical strength or skill. At the highest levels, athletes know that the real edge lies in the mind. Confidence, focus, and the ability to stay calm under pressure are what separate champions from the rest of the field. At Indy Hypnosis, athletes are finding that hypnosis provides the mental boost they need to reach new levels of performance. Sports psychologists have long said that competition is as much a mental game as a physical one. Even the best training can fall apart when nerves take over or self-doubt creeps in. Hypnosis addresses these mental blocks directly by reprogramming the subconscious mind to respond with confidence, clarity, and determination. One young athlete came to Indy Hypnosis struggling with performance anxiety. On practice days, he excelled. But when it was time to compete, his nerves took control and his results fell short. After a series of hypnosis sessions, he broke through the mental barrier and went on to set five new personal records. “I didn’t feel nervous anymore,” he explained. “I felt like I could just do what I had trained to do.” Professional and recreational athletes alike report similar stories. Golfers find their swing more consistent. Runners feel a newfound endurance. Weightlifters hit personal bests without the voice of doubt holding them back. What all these athletes share is the realization that once the mind stops working against them, their natural ability shines. Hypnosis also helps with recovery. Injuries often leave behind not only physical scars but also mental ones. An athlete recovering from a torn ligament may hesitate, afraid of pushing too hard and risking another injury. Through hypnosis, those fears can be reframed, allowing the athlete to return with full confidence and a stronger focus on healing. Science backs up what these athletes describe. Studies show that hypnosis can improve concentration, reduce stress hormones, and increase motivation. By visualizing success under hypnosis, athletes create mental “rehearsals” that make the real event feel familiar, boosting confidence and performance on game day. For many, the biggest surprise is how natural the shift feels. They do not have to force positivity or pretend to be confident. Instead, confidence emerges as the default setting. “It wasn’t about tricking my brain,” one athlete shared. “It was about finally trusting myself.” Sports are built on fine margins, and those margins are often mental. With hypnosis, athletes are discovering that the edge they have been searching for has been inside them all along—waiting to be unlocked. If you are ready to take your performance to the next level, schedule a free consultation with Indy Hypnosis today and discover how hypnosis can help you win from the inside out.
By Tim Shurr September 19, 2025
Stress has become the background noise of modern life. From deadlines at work to family responsibilities and the constant buzz of technology, it is no wonder that anxiety levels are at an all-time high. For many people, the pressure feels relentless, and traditional coping strategies like deep breathing or exercise often provide only temporary relief. At Indy Hypnosis, clients are discovering that hypnosis offers a deeper, more lasting solution. Unlike quick fixes, hypnosis works by calming the mind at its source. Stress is not just a reaction to circumstances; it is also the product of thought patterns that magnify worry and fear. The subconscious mind, which governs much of our emotional response, often gets stuck in loops of “what if” thinking. Hypnosis gently interrupts those loops, replacing them with calmer, more empowering messages. Clients frequently describe their sessions as surprisingly peaceful. One woman said it felt like “an hour-long vacation for my brain.” By the end, her racing thoughts had slowed, and she carried that calm with her long after the session was over. Another client, who had battled panic attacks for years, reported that the intensity and frequency of her episodes decreased dramatically after beginning hypnosis. Instead of feeling overwhelmed, she now feels in control. Science supports these experiences. Studies show that hypnosis can lower heart rate, ease tension, and reduce cortisol, the stress hormone that wreaks havoc on the body. This makes it more than just a mental shift; it is a full-body reset. Clients often notice they sleep better, concentrate more easily, and approach daily challenges with a clearer head. Perhaps the most striking difference is how natural it feels. Instead of forcing relaxation, hypnosis allows the mind to release its grip on anxious thoughts. As one client explained, “It wasn’t about pushing stress away. It was like my brain finally remembered how to relax.” Stress and anxiety do not have to rule life. With the One Belief Away Method, people are finding that the heavy burden of worry can be lifted, replaced with a steady confidence that carries them through each day. If you are ready to quiet the noise of stress and experience lasting calm, schedule your free consultation with Indy Hypnosis today. Relief is closer than you think.
By Tim Shurr September 19, 2025
For decades, quitting smoking has been one of the hardest challenges people face. Nicotine patches, chewing gum, prescription medications, and countless “quit plans” have promised results, yet relapse rates remain high. Many smokers desperately want to stop, but the grip of addiction seems stronger than sheer willpower. At Indy Hypnosis, however, clients are finding a path to freedom that feels both possible and permanent. The secret lies in addressing the mind, not just the habit. Smoking is not only a physical addiction but also a deeply ingrained behavioral pattern. For many, lighting up is tied to stress relief, social rituals, or even simple routines like a morning coffee. Trying to stop without addressing these subconscious connections often leads to frustration and relapse. Through hypnosis, those patterns begin to shift. The subconscious mind, which controls much of our automatic behavior, can be reprogrammed to disconnect cigarettes from their old triggers. Instead of fighting the urge every time stress arises, clients find the desire to smoke naturally fading. One client who smoked for thirty years described the experience as “like flipping a switch.” After her session, she no longer craved cigarettes, and the thought of smoking felt out of place rather than tempting. Another powerful story came from Yovanna, who struggled with smoking for three decades. She had tried everything else and felt convinced she would never break free. After working with Indy Hypnosis, she walked away from cigarettes with a sense of calm rather than struggle. What surprised her most was how natural it felt. “I wasn’t forcing myself to quit,” she explained. “I just didn’t want to smoke anymore.” Beyond individual accounts, science has also shown hypnosis to be effective in smoking cessation. By directly addressing the subconscious, it bypasses the endless battle of willpower and offers a smoother path forward. Hospitals and clinics around the world now include hypnosis as part of smoking cessation programs, validating what clients at Indy Hypnosis have been experiencing for years. What makes this method stand out is not just the success of quitting but the permanence of the change. Instead of feeling deprived, clients feel free. Instead of counting days since their last cigarette, they begin building new routines filled with energy, confidence, and health. Breaking free from smoking is not about giving something up. It is about reclaiming life. Clients report breathing easier, feeling more energetic, and rediscovering a sense of control they thought they had lost forever. If you are ready to stop smoking for good and experience true freedom, schedule your free consultation with Indy Hypnosis today. The next chapter of your life can begin smoke-free.